Available for new projects

Instagram & Facebook Ads
that actually convert

I help international brands grow through data-driven paid social campaigns — from strategy and creative direction to launch and optimisation.

Start a project → See what I do
3x
Average ROAS growth
40%
Avg. CPL reduction
5+
Countries served
Platforms
Instagram Ads Facebook Ads Meta Business Suite Pixel & CAPI International Markets
What I do

Full-cycle paid social
management

Campaign Strategy
Deep audience research and funnel architecture tailored to your business goals and target market.
Audience & competitor research Funnel mapping (ToFu / MoFu / BoFu) Budget allocation plan
Ad Creative Direction
Briefs and direction for creatives that stop the scroll — static, carousel, and video formats.
Creative brief writing Copy & hook writing A/B test frameworks
Campaign Management
Hands-on daily management: testing, scaling, and cutting — everything needed to hit your KPIs.
Audience & placement testing Budget scaling strategies Retargeting setup
Analytics & Reporting
Clear weekly and monthly reports — no vanity metrics, only what actually moves the needle.
Custom dashboard setup Weekly performance reports Pixel & conversion tracking
How it works

From onboarding
to results

01
Discovery Call
We discuss your business, goals, past ad experience, and budget. I ask the hard questions upfront.
02
Strategy & Setup
I build the campaign architecture, audience plan, and creative brief — ready for your approval.
03
Launch & Test
Campaigns go live with structured A/B tests. First 2 weeks are a learning phase — we gather data fast.
04
Scale & Report
Winners get scaled, losers get cut. You receive a clear weekly report with performance and next steps.
Case Studies

Results that speak

E-commerce · Fashion
4.1x
ROAS
-38%
CPA drop
Rebuilt full-funnel Meta strategy for a fashion brand targeting EU & US markets. Shifted budget toward Reels and implemented a 3-layer retargeting system.
Lead Gen · SaaS
$4.20
Cost per lead
3x
Volume increase
Reduced CPL from $14 to $4.20 for a B2B SaaS tool by restructuring audience targeting and overhauling ad copy to focus on pain-point hooks.

Your brand could be here.
Let's build your case study together.

Get started →
Pricing

Transparent,
no-surprise plans

Starter
$490 /mo
Best for small budgets ($500–$3k ad spend)

  • 1 platform (Instagram or Facebook)
  • Campaign setup & launch
  • Monthly performance report
  • Up to 3 ad sets
  • Creative direction
  • Weekly reports
Apply →
Scale
Custom
For brands spending $15k+/mo on ads

  • Everything in Growth
  • Multi-market campaigns
  • Dedicated strategy sessions
  • Landing page CRO feedback
  • Advanced attribution setup
  • Daily reporting dashboard
Let's talk →
FAQ

Common questions

What ad spend budget do I need to work with you? +
I work with clients spending a minimum of $500/month on ads. For best results, I recommend at least $1,500–$2,000/month in ad spend. This is separate from my management fee.
How long until I see results? +
The Meta algorithm typically needs 7–14 days to exit the learning phase. You'll see meaningful data in the first 2 weeks, and real optimisation results appear by week 4–6. I always set honest expectations upfront.
Do you work with international clients? +
Yes — I work with clients across Europe, the US, the Middle East, and beyond. All communication is in English, and I'm comfortable managing campaigns targeting multiple countries and languages.
Do you create the ad creatives? +
I provide detailed creative briefs, copy, and hooks. I can direct your designer or UGC creator. On the Growth plan and above, I also offer creative consultation to ensure assets perform well in-feed.
Can I cancel anytime? +
I work on monthly retainers with a 30-day cancellation notice. No long-term lock-ins. I prefer to earn your business every month through results, not contracts.
Contact

Let's grow
together

Ready to stop guessing and start scaling? Fill in the form or reach out directly — I'll reply within 24 hours.

Send a message

🔒 No spam, ever. I'll reply within 24 hours.